Author
Zuluğ, Aslı, Temur, Dilay Merve, Kaya, Sevda, Ertem, Müge
Publication Date
2022-02
Publication Place
-
MDPI
Subject
Consumer behavior, COVID-19 in Turkey, Food consumption, Food preference, Food shopping
Type
Periodical
Language
English
Digital
Yes
Manuscript
No
Library
Özyeğin University
Library Asset ID
2071-1050
Record ID
6a232ab2-c785-457b-9107-965e8c6b43cf
Library Location
Gastronomy and Culinary Arts
Date
2022-02
Sample Text
The spread of coronavirus worldwide has affected consumer behavior in many ways. This paper tries to investigate the impact of the SARS-CoV2 (COVID-19) on food consumption behavior of consumers. Food consumption motivation data were assessed and compared before, during, and after the quarantine. An online survey was conducted among about 900 people from 54 different cities in Turkey, between April and May 2020, trying to understand consumers’ changing behavior in their food choices, preferences, and habits during the pandemic period. The aim of this paper is (i) to examine how consumer preferences were influenced by the COVID-19 quarantine period, using an ordered probit analysis, and (ii) to identify differences in the preferences for the food itself, food disinfection and cooking, and shopping preferences before and during the quarantine. Finally, as per the consumers’ body mass index (BMI), correlation with their mood and eating frequencies was observed. The findings indicate that, under stress conditions, like the quarantine period, food preferences and eating behavior changed, and consumers put all those emotions and information into their consumption process.
DOI
10.3390/su14041975
Cilt
14