Platform control during battles for market dominance: The case of Apple versus IBM in the early personal computer industry

Name: Platform control during battles for market dominance: The case of Apple versus IBM in the early personal computer industry
Author: den Hartigh, Erik, Ortt, J. R., Van de Kaa, G., Stolwijk, C. C. M.

İsim	Platform control during battles for market dominance: The case of Apple versus IBM in the early personal computer industry
Yazar	den Hartigh, Erik, Ortt, J. R., Van de Kaa, G., Stolwijk, C. C. M.
Basım Tarihi:	2016
Basım Yeri	- Elsevier
Konu	Standards, Industry platforms, Platform control, Platform leadership, Innovation, Battles for market dominance, Apple, IBM PC
Tür	Süreli Yayın
Dil	İngilizce
Dijital	Evet
Yazma	Hayır
Kütüphane:	Özyeğin Üniversitesi
Demirbaş Numarası	1879-2383
Kayıt Numarası	b0f03820-ec67-441e-81a9-33bf585de9c5
Lokasyon	Entrepreneurship
Tarih	2016
Notlar	Due to copyright restrictions, the access to the full text of this article is only available via subscription.
Örnek Metin	We conduct a case study of the battle for market dominance between the industry platforms led by Apple and by IBM in the early personal computer industry (1977–1986). Platform leaders such as Apple or IBM need to consider many technological, strategic, and network factors in managing their industry platforms. We explore how platform leaders deploy these factors and their interactions during a battle for market dominance. We find that platform leaders choose various control modes to do so, ranging from central control to distributed control. The adoption of these control modes is dependent on the choice of being first entrant with a technological discontinuity (central control) or follower (distributed control). Within a control mode, technological, strategic, and network factors are managed in a coherent way.
DOI	10.1016/j.technovation.2015.12.001
Cilt	48-49

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Platform control during battles for market dominance: The case of Apple versus IBM in the early personal computer industry

Yazar den Hartigh, Erik, Ortt, J. R., Van de Kaa, G., Stolwijk, C. C. M.

Basım Tarihi 2016

Basım Yeri - Elsevier

Konu Standards, Industry platforms, Platform control, Platform leadership, Innovation, Battles for market dominance, Apple, IBM PC

Tür Süreli Yayın

Dil İngilizce

Dijital Evet

Yazma Hayır

Kütüphane Özyeğin Üniversitesi

Demirbaş Numarası 1879-2383

Kayıt Numarası b0f03820-ec67-441e-81a9-33bf585de9c5

Lokasyon Entrepreneurship

Tarih 2016

Notlar Due to copyright restrictions, the access to the full text of this article is only available via subscription.

Örnek Metin We conduct a case study of the battle for market dominance between the industry platforms led by Apple and by IBM in the early personal computer industry (1977–1986). Platform leaders such as Apple or IBM need to consider many technological, strategic, and network factors in managing their industry platforms. We explore how platform leaders deploy these factors and their interactions during a battle for market dominance. We find that platform leaders choose various control modes to do so, ranging from central control to distributed control. The adoption of these control modes is dependent on the choice of being first entrant with a technological discontinuity (central control) or follower (distributed control). Within a control mode, technological, strategic, and network factors are managed in a coherent way.

DOI 10.1016/j.technovation.2015.12.001

Cilt 48-49