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A threat to loyalty: Fear of missing out (FOMO) leads to reluctance to repeat current experiences

Title	A threat to loyalty: Fear of missing out (FOMO) leads to reluctance to repeat current experiences
Author	Şanlı, Ceren Hayran, Anık, L., Gurhan-Canli, Z.
Publication Date:	2020-04-30
Publication Place	- Public Library of Science
Type	Periodical
Language	English
Digital	Yes
Manuscript	No
Library:	Özyeğin University
Library Asset ID	1932-6203
Record ID	c7559f84-aca1-40da-b81e-072f39e193a4
Library Location	Business Administration
Date	2020-04-30
Notes	Marketing Science Institute ; Center for Advanced Hindsight
Sample Text	We investigate a popular but underresearched concept, the fear of missing out (FOMO), on desirable experiences of which an individual is aware, but in which they do not partake. Through laboratory and field studies, we establish FOMO's pervasiveness as a psychological phenomenon, present real-life contexts wherein FOMO may be experienced, and explore its behavioral consequences. Specifically, we show that FOMO poses a threat to loyalty by decreasing one's intentions to repeat a current experience and may decrease the valuation of the current experience.
DOI	10.1371/journal.pone.0232318
Cilt	15

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Özyeğin University

A threat to loyalty: Fear of missing out (FOMO) leads to reluctance to repeat current experiences

Author Şanlı, Ceren Hayran, Anık, L., Gurhan-Canli, Z.

Publication Date 2020-04-30

Publication Place - Public Library of Science

Type Periodical

Language English

Digital Yes

Manuscript No

Library Özyeğin University

Library Asset ID 1932-6203

Record ID c7559f84-aca1-40da-b81e-072f39e193a4

Library Location Business Administration

Date 2020-04-30

Notes Marketing Science Institute ; Center for Advanced Hindsight

Sample Text We investigate a popular but underresearched concept, the fear of missing out (FOMO), on desirable experiences of which an individual is aware, but in which they do not partake. Through laboratory and field studies, we establish FOMO's pervasiveness as a psychological phenomenon, present real-life contexts wherein FOMO may be experienced, and explore its behavioral consequences. Specifically, we show that FOMO poses a threat to loyalty by decreasing one's intentions to repeat a current experience and may decrease the valuation of the current experience.

DOI 10.1371/journal.pone.0232318

Cilt 15