Author
Soyer, Emre, Hogarth, R. M.
Publication Date
2015-08
Publication Place
-
Elsevier
Subject
Conservative, Golden Rule, Scenario, Simulation
Type
Periodical
Language
English
Digital
Yes
Manuscript
No
Library
Özyeğin University
Library Asset ID
0148-2963
Record ID
6e9f70ce-a482-437c-8edb-8946a2d7db36
Library Location
Business Administration
Date
2015-08
Notes
Due to copyright restrictions, the access to the full text of this article is only available via subscription.
Sample Text
In providing a “golden rule” for forecasting, Armstrong, Green, and Graefe (this issue) raise aspirations that reliable forecasting is possible. They advocate a conservative approach that mainly involves extrapolating from the present. We comment on three issues that relate to their proposed Golden Rule: its scope of application, the importance of highly improbable events, and the challenges of communicating forecasts.
DOI
10.1016/j.jbusres.2015.03.029
Cilt
68