Taliban narratives : the use and power of stories in the Afghanistan conflict / Thomas H. Johnson ; with Matthew DuPee and Wali Shaaker.

Name: Taliban narratives : the use and power of stories in the Afghanistan conflict / Thomas H. Johnson ; with Matthew DuPee and Wali Shaaker.
Author: Johnson, Thomas H., DuPee, Matthew, Shaaker, Wali

Title	Taliban narratives : the use and power of stories in the Afghanistan conflict / Thomas H. Johnson ; with Matthew DuPee and Wali Shaaker.
Author	Johnson, Thomas H., DuPee, Matthew, Shaaker, Wali
Publication Date:	2019
Publication Place	New York, NY - Oxford University Press
Type	Book
Language	eng,fas
Digital	Yes
Manuscript	No
Pages Count	376
Library:	University of Bielefeld Library
Record ID	991025819290706442
Date	2019
Notes	"Why has the Taliban been so much more effective in presenting messages that resonate with the Afghan population than the United States, the Afghan Government and their allies? This book, based on years of field research and the assessment of hundreds of original source materials, examines the information operations and related narratives of Afghan insurgents, especially the Afghan Taliban, and investigates how the Taliban has won the information war. Taliban messaging, wrapped in the narrative of jihad, is both to the point and in tune with the target audiences it wishes to influence. On the other hand, the United States and its Kabul allies committed a basic messaging blunder, failing to present narratives that spoke to or, often, were even understood by their target audiences. Thomas Johnson systematically explains why the United States lost this 'battle of the story' in Afghanistan, and argues that this defeat may have lost the U.S. the entire war, despite its conventional and technological superiority."--Cover flap.
ISBN	0-19-094315-7 0-19-091135-2
Dizi başlığı	Oxford scholarship online.
Hedef kitle	Specialized.

View in source University of Bielefeld Library

University of Bielefeld Library

Taliban narratives : the use and power of stories in the Afghanistan conflict / Thomas H. Johnson ; with Matthew DuPee and Wali Shaaker.

Author Johnson, Thomas H., DuPee, Matthew, Shaaker, Wali

Publication Date 2019

Publication Place New York, NY - Oxford University Press

Type Book

Language eng,fas

Digital Yes

Manuscript No

Pages Count 376

Library University of Bielefeld Library

Record ID 991025819290706442

Date 2019

Notes "Why has the Taliban been so much more effective in presenting messages that resonate with the Afghan population than the United States, the Afghan Government and their allies? This book, based on years of field research and the assessment of hundreds of original source materials, examines the information operations and related narratives of Afghan insurgents, especially the Afghan Taliban, and investigates how the Taliban has won the information war. Taliban messaging, wrapped in the narrative of jihad, is both to the point and in tune with the target audiences it wishes to influence. On the other hand, the United States and its Kabul allies committed a basic messaging blunder, failing to present narratives that spoke to or, often, were even understood by their target audiences. Thomas Johnson systematically explains why the United States lost this 'battle of the story' in Afghanistan, and argues that this defeat may have lost the U.S. the entire war, despite its conventional and technological superiority."--Cover flap.

ISBN 0-19-094315-7 0-19-091135-2

Dizi başlığı Oxford scholarship online.

Hedef kitle Specialized.