Generative ai tools in design fields: Opportunities and challenges in the ideation process

Name: Generative ai tools in design fields: Opportunities and challenges in the ideation process
Author: Baykal, Gokce Elif, Akverdi, C.

İsim	Generative ai tools in design fields: Opportunities and challenges in the ideation process
Yazar	Baykal, Gokce Elif, Akverdi, C.
Basım Tarihi:	2024-11-13
Basım Yeri	- ACM
Konu	Ideation process, Generative AI tools, Designer-AI collaboration, Artificial Intelligence (AI)
Tür	Belge
Dil	İngilizce
Dijital	Evet
Yazma	Hayır
Kütüphane:	Özyeğin Üniversitesi
Demirbaş Numarası	979-8-4007-0965-4
Kayıt Numarası	ca9e4f1d-d914-46c5-90eb-ee86e96e8633
Lokasyon	Communication Design
Tarih	2024-11-13
Örnek Metin	The utilization of artificial intelligence (AI) tools in the arts and design is gaining increasing attention within the creative industries. This paper explores the growing integration of artificial intelligence (AI) tools in arts and design, focusing on the collaboration between designers and AI during the ideation process. Drawing insights from interviews with academics and graduate students from design-related departments at Ozyegin University, this study compares the ideation processes using generative AI design tools versus non-AI tools. The findings reveal that designers perceive generative AI tools as more efficient during brainstorming stages. Key themes emerged, including the use of chatbots, the importance of accurate verbal prompts, collaborative AI tools, and the acceleration of the creative process. However, concerns regarding the predictability of AI advancement were also expressed. These findings illuminate the evolving role of AI design tools in communication design academia, underscoring their collaborative impact on ideation processes in the digital era.
DOI	10.1145/3677045.3685445

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Generative ai tools in design fields: Opportunities and challenges in the ideation process

Yazar Baykal, Gokce Elif, Akverdi, C.

Basım Tarihi 2024-11-13

Basım Yeri - ACM

Konu Ideation process, Generative AI tools, Designer-AI collaboration, Artificial Intelligence (AI)

Tür Belge

Dil İngilizce

Dijital Evet

Yazma Hayır

Kütüphane Özyeğin Üniversitesi

Demirbaş Numarası 979-8-4007-0965-4

Kayıt Numarası ca9e4f1d-d914-46c5-90eb-ee86e96e8633

Lokasyon Communication Design

Tarih 2024-11-13

Örnek Metin The utilization of artificial intelligence (AI) tools in the arts and design is gaining increasing attention within the creative industries. This paper explores the growing integration of artificial intelligence (AI) tools in arts and design, focusing on the collaboration between designers and AI during the ideation process. Drawing insights from interviews with academics and graduate students from design-related departments at Ozyegin University, this study compares the ideation processes using generative AI design tools versus non-AI tools. The findings reveal that designers perceive generative AI tools as more efficient during brainstorming stages. Key themes emerged, including the use of chatbots, the importance of accurate verbal prompts, collaborative AI tools, and the acceleration of the creative process. However, concerns regarding the predictability of AI advancement were also expressed. These findings illuminate the evolving role of AI design tools in communication design academia, underscoring their collaborative impact on ideation processes in the digital era.

DOI 10.1145/3677045.3685445