Taliban Narratives the use and power of stories in the Afghanistan conflict /
(/)

Name: Taliban Narratives the use and power of stories in the Afghanistan conflict /
Author: Johnson, Thomas H., author.

İsim	Taliban Narratives the use and power of stories in the Afghanistan conflict /
İsim Orijinal	/
Yazar	Johnson, Thomas H., author.
Basım Tarihi:	2017
Basım Yeri	- New York, NY : Oxford University Press, 2017.©2017
Konu	Afghan War (2001-) Taliban members' writings. Afghan War, 2001- -- Mass media and war. Mass media and war. Taliban members' writings.
Tür	Kitap
Dil	eng,fas
Dijital	Evet
Yazma	Hayır
Sayfa Sayısı	376
Fiziksel Boyutlar	\|
Kütüphane:	Chicago Üniversitesi
Kayıt Numarası	11435958
Tarih	2017
Notlar	Includes bibliographical references (pages 299-364) and index.English text with selection in Dari with parallel English translation from the Dari.. 300 xxxvi, 376 pages : illustrations ; 22 cm. "Why has the Taliban been so much more effective in presenting messages that resonate with the Afghan population than the United States, the Afghan Government and their allies? This book, based on years of field research and the assessment of hundreds of original source materials, examines the information operations and related narratives of Afghan insurgents, especially the Afghan Taliban, and investigates how the Taliban has won the information war. Taliban messaging, wrapped in the narrative of jihad, is both to the point and in tune with the target audiences it wishes to influence. On the other hand, the United States and its Kabul allies committed a basic messaging blunder, failing to present narratives that spoke to or, often, were even understood by their target audiences. Thomas Johnson systematically explains why the United States lost this 'battle of the story' in Afghanistan, and argues that this defeat may have lost the U.S. the entire war, despite its conventional and technological superiority."--Cover flap.
ISBN	97801908406000190840609

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Taliban Narratives the use and power of stories in the Afghanistan conflict /

(/)

Yazar Johnson, Thomas H., author.

Basım Tarihi 2017

Konu Afghan War (2001-) Taliban members' writings. Afghan War, 2001- -- Mass media and war. Mass media and war. Taliban members' writings.

Tür Kitap

Dil eng,fas

Dijital Evet

Yazma Hayır

Sayfa Sayısı 376

Fiziksel Boyutlar |

Kütüphane Chicago Üniversitesi

Kayıt Numarası 11435958

Tarih 2017

Notlar Includes bibliographical references (pages 299-364) and index.English text with selection in Dari with parallel English translation from the Dari.. 300 xxxvi, 376 pages : illustrations ; 22 cm. "Why has the Taliban been so much more effective in presenting messages that resonate with the Afghan population than the United States, the Afghan Government and their allies? This book, based on years of field research and the assessment of hundreds of original source materials, examines the information operations and related narratives of Afghan insurgents, especially the Afghan Taliban, and investigates how the Taliban has won the information war. Taliban messaging, wrapped in the narrative of jihad, is both to the point and in tune with the target audiences it wishes to influence. On the other hand, the United States and its Kabul allies committed a basic messaging blunder, failing to present narratives that spoke to or, often, were even understood by their target audiences. Thomas Johnson systematically explains why the United States lost this 'battle of the story' in Afghanistan, and argues that this defeat may have lost the U.S. the entire war, despite its conventional and technological superiority."--Cover flap.

ISBN 97801908406000190840609